LET’S STRETCH

GEN-Z HEALTH

& WELLNESS

MassArt ‘23

HOW MIGHT WE RE-INTRODUCE STRETCHING IN A WAY THAT IS ADAPTABLE FOR HYBRID WORKERS IN THE DIGITAL AGE?

We conducted 20 surveys and 5 research sessions and found that Gen-Zers want to stretch more but struggle with patience and time. Integrating visual, wearable, and spatial stretch reminders across the studio, we observed behavioral changes and iterated on prototypes. Our objective was to create a stretching device that moves with the user.

nudge: an aspect of people’s decision making environment that alters their behavior in a predictable way, without forbidding any options or significantly changing their incentives

Rubber

flexible |water safe

Mini magnetic disc

simple snap closure | unobtrusive fastener

Recycled jacquard polyester

breathable drawstring storage pouch + transport